Pioneering Excellence

Madison is a global leader in employee recognition and incentives, pioneering digital programs since 1995. As an employee-owned company, we deliver recognition, events, and incentive travel solutions that strengthen culture and drive results.

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employee traveling
What Actually Drives a Successful Incentive Travel Program After 20 Years in the Field
Incentive travel has never been about the destination. That may sound surprising in an industry that...
employees working together
Sustainability Without Operational Discipline Is Just Messaging
Sustainability is now standard language in meetings and incentive travel. RFPs reference ESG commitments....
Lake Tahoe
Planning a Corporate Retreat in the U.S.? Here’s Why South Lake Tahoe Belongs on Your List
South Lake Tahoe isn’t your typical meeting destination. Nestled where California and Nevada meet, this...

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3 Ways to Appeal to Gen Z Workers

Born after 1995, the oldest members of Gen Z are just starting to enter the job market. And while they are not yet the largest generation in the workplace, they are about to become one of the most sought after. Gen Z already makes up 25 percent of the broader population and is positioned to become the largest pool of untapped talent companies have ever seen.  

So what exactly is this generation looking for? How can today’s businesses appeal to this next wave of workers?

In this month’s Performance Perspective we explore: