Madison is a global leader in employee recognition and incentives, pioneering digital programs since 1995. As an employee-owned company, we deliver recognition, events, and incentive travel solutions that strengthen culture and drive results.
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The sales process, along with the supporting personnel that aid it, has changed dramatically in recent years. Thanks to an abundance of information delivered through ubiquitous web-based technologies, the salesperson’s principle function has evolved from a purveyor of information to a value-added provider and resource coordinator. Consider these three ways…
Speed, performance, agility — the three go hand-in-hand. The best businesses are well aware that their customers hold them to two standards, to be fast and to be good. The smartest companies have also learned that being both requires an organization that is flexible, accommodating and agile. Agility is more…
Is your company reevaluating or restructuring its go-to-market strategy? Is it changing the way sales people approach customers and position solutions? As technology progresses and market forces shift, most companies are modifying their sales methods so they can more effectively address changing consumer tastes and evolving needs. If that sounds…
What is emotional intelligence and why has it become such an important topic for companies? Essentially, EI is an individual’s innate ability to recognize and manage their emotions and to also understand how their actions influence others. Companies looking to build workplaces defined by mutual respect put a premium on…
It’s hard to believe that it’s already been a decade since the first iPhone was sold. Steve Jobs said it would make history and boy was he right! The iPhone set the stage for a revolution. It propelled the advancement into what was about to become a more mobile and…
In my last write-up, I talked about the dual-purpose “framing” and “segmentation” can play within a communications strategy. I outlined how each can help get your messages understood and acted upon. Today, I wanted to shift the spotlight to two more essential concepts; the importance of providing a sense of…
Companies who don’t leverage the power of behavior economics within their incentive plans are operating at a major disadvantage. They are ignoring the very real (and very actionable) lessons learned from the fields of psychology, neuroscience and sociology. In essence, they are disregarding the role emotions play in their employees’…
According to the Bureau of Labor Statistics , nearly 1 out of every 8 full time employees makes their living in a sales capacity. Companies that employ salespeople have a lot riding on their success, which is why they spend over $20 billion per year training them. How do those…
Fast Company recently published its list of The 50 most Innovative Companies . Did you make the cut? Congrats if you did. Fear not if you didn’t. You can still gain an innovative edge by encouraging and recognizing employees who bring fresh ideas to the table. In fact, tapping into…
With March Madness heading into the Final Four most of us have given up on our brackets. Picking a champion across a sixty-four team field is not an easy task. There is, however, one consolidation. Even though brackets are hard, building a winning recognition strategy doesn’t have to be. Here…
