Pioneering Excellence

Madison is a global leader in employee recognition and incentives, pioneering digital programs since 1995. As an employee-owned company, we deliver recognition, events, and incentive travel solutions that strengthen culture and drive results.

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Designing Sales Meetings That Drive Business Outcomes, Not Just Attendance
Annual sales meetings often represent one of the largest internal investments an organization makes each...
employee traveling
What Actually Drives a Successful Incentive Travel Program After 20 Years in the Field
Incentive travel has never been about the destination. That may sound surprising in an industry that...
employees working together
Sustainability Without Operational Discipline Is Just Messaging
Sustainability is now standard language in meetings and incentive travel. RFPs reference ESG commitments....

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White Paper

We Know How to Measure Your Incentive Travel Program. Do You?

As businesses emerge from one of the most difficult economic stretches in modern history, investments in Incentive Travel are growing again. In its 2014 Trends Study, The Incentive Research Foundation found that one third of all incentive travel planners will increase their budgets in the coming year. Spending is expected…

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Frontline Managers: The Keys to a Successful Rewards & Recognition Program

How essential are frontline managers in engaging and inspiring employees? Beyond the supervisory nature of their work, the more manager involvement you have in your employee recognition programs, the stronger the results. Yet, in some organizations managers still don’t regard recognition as a priority. Why is that? In this month’s…

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Budgeting for Employee Recognition: Practical Dos and Don’ts

As another year winds down, it’s a good time to take a closer look at employee recognition budgeting practices. Combining Madison’s accumulated experience on the topic with outside research; this edition of Performance Perspectives will highlight the contemporary direction of program budgeting and cost allocations. We will look at the…

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The Authentic Brand and Why Marketing and HR Should Partner

Long after legendary ad man David Ogilvy first suggested that a brand was synonymous with the personality and character of a business, marketing leaders continue to invest millions on building (and protecting) their brand profiles. This is not a misplaced effort by any means. A brand’s financial and reputational value…

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How to Manage a Multigenerational Workforce Without Managing by Stereotype 
For the first time in modern business, organizations routinely have four generations working side by side. That has created an entire category of leadership advice. Baby Boomers value loyalty. Generation X wants independence. Millennials want purpose. Generation Z wants flexibility.
Are You Rewarding Hard Work, or Just Visible Work? 
The employee who arrives early. The manager who responds to emails at 10:30 at night. The team member who never seems to miss a meeting. The high performer who steps in whenever something goes wrong. These are the people leaders notice. And often, they are the people leaders recognize.
Madison Global Appoints Gale Crosley as Independent Director
Madison Global, an employee-owned ESOP company with international reach and more than 50 years of experience in employee recognition, incentive travel, meetings and events, today announced the appointment of strategic growth advisor Gale Crosley, CPA, CGMA, as an independent director on its Board of Directors. The appointment adds an experienced outside perspective to the company's Board as Madison accelerates mid-market and enterprise expansion in its next phase of growth.
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