Pioneering Excellence

Madison is a global leader in employee recognition and incentives, pioneering digital programs since 1995. As an employee-owned company, we deliver recognition, events, and incentive travel solutions that strengthen culture and drive results.

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Designing Sales Meetings That Drive Business Outcomes, Not Just Attendance
Annual sales meetings often represent one of the largest internal investments an organization makes each...
employee traveling
What Actually Drives a Successful Incentive Travel Program After 20 Years in the Field
Incentive travel has never been about the destination. That may sound surprising in an industry that...
employees working together
Sustainability Without Operational Discipline Is Just Messaging
Sustainability is now standard language in meetings and incentive travel. RFPs reference ESG commitments....

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White Paper

Knowledge Center

Knowledge Center

White Paper

The Secret to Cultivating Talent? Treat Employees Like Customers

In an increasingly competitive labor market, businesses need to rethink how they attract and retain employees. Experts say the secret is to change the way we communicate with potential, as well as existing employees. How do we do that? In this month’s White Paper, we explore: The secret to cultivating…

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White Paper

How to Make Your Entire Sales Team Better

Only 55% of sales professionals produce enough revenue to meet their quotas. That means almost half are not performing to plan and not contributing enough revenue to support their business’s growth goals. Why is that? In this month’s White Paper, Mike Ryan explores: How to make your entire sales team…

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White Paper

Redefining the Art of Continuous Communications

Whether it’s for an employee recognition or a sales incentive program, communications set the stage for success. They foster an actionable understanding of what the program’s goals and objects are; they encourage participation, drive performance and help celebrate achievements. So what are the best practices for creating communications that serve…

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White Paper

Three Things “Recognition-Rich” Cultures Have in Common

What constitutes a great company to work for? Those who have earned the distinction do more than offer attractive perks and generous benefit packages—they consistently put their employee’s first. Without question, recognition-rich cultures are the foundation upon which profitable businesses are built. So what is it about their makeup that…

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White Paper

The Benefits of Applying Agile Methodology to People Performance

Agile businesses are fast, flexible and increasingly successful. Combining systems that promote rapid, interactive communications with cultures that share authority, they continue to drive superior results. No longer just for IT development, many companies now apply agile methodologies across broader business initiatives. So the question worth asking is this: Why…

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White Paper

Winning Over Digital Natives

Digital Natives are people who have been familiar with all things digital from a very early age. In less than five years, Digital Natives will outnumber Baby Boomers. In 10 years, they will represent 70% of the talent pool. While 5 to 10 years may seem far out to some…

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White Paper

We Know How to Measure Your Incentive Travel Program. Do You?

As businesses emerge from one of the most difficult economic stretches in modern history, investments in Incentive Travel are growing again. In its 2014 Trends Study, The Incentive Research Foundation found that one third of all incentive travel planners will increase their budgets in the coming year. Spending is expected…

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White Paper

Learning, Rewards & Recognition

Companies have a lot riding on an employee’s overall effectiveness. Faced with an onslaught of new competitors with lower barriers to entry, businesses know that they need to get the most out of every employee every day to stay on top. Since many employees work on the front lines of…

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AI Can Measure Performance. It Can’t Understand It
The Data Is Getting Better — But Is the Understanding? Organizations have more performance data than ever before. productivity metrics collaboration signals output tracking behavioral analytics AI can process it all.
When Recognition Feels Automated, It Stops Working
More Recognition Isn’t Always Better. Organizations are recognizing employees more than ever. More platforms. More prompts. More visibility. On paper, it looks like progress. But employees are noticing something else: Recognition is starting to feel… automated. And when that happens, it loses its power.
Designing Sales Meetings That Drive Business Outcomes, Not Just Attendance
Annual sales meetings often represent one of the largest internal investments an organization makes each year. They bring together distributed teams. They require significant travel budgets. They demand executive time and attention. Yet many sales meetings are remembered primarily for the venue, the dinner, or the entertainment. Few are remembered for measurable business impact.
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